In this episode of the Nonprofit Leadership Podcast, host Rob Harter talks with Debbie Levin, CEO of the Environmental Media Association (EMA). Debbie shares her incredible journey of leading EMA for over 25 years, rebuilding the organization from the ground up, and strategically using the influence of Hollywood to promote sustainability and environmental awareness. From initiating the Prius phenomenon to revolutionizing behind-the-scenes practices in the entertainment industry, Debbie discusses how EMA’s creative, solution-based approach has inspired change on a cultural and corporate level.
Tune in to hear how Debbie’s innovative strategies, deep industry connections, and authentic leadership style have kept EMA at the forefront of environmental advocacy — and what lessons nonprofit leaders can take away to drive change in their own communities.
Key Topics Include:
- How Debbie transformed EMA by bridging Hollywood and sustainability
- The strategy behind turning the Prius into a status symbol for celebrities
- How EMA created the “Emma Green Seal” to promote eco-friendly film and TV production
- Why solution-based, nonjudgmental messaging wins supporters across political lines
- The role of celebrity influence in shaping public perception on environmental issues
- How EMA has built long-lasting partnerships with studios, agencies, and corporations
- Leadership principles for staying innovative, relevant, and impactful over decades
Mentioned in This Episode:
- Environmental Media Association website: green4ema.org
- Follow EMA on social media: @Green4EMA
This Episode is Sponsored By:
- DonorBox, helping you help others with the best donation forms in the business
Links to Resources:
- Interested in Leadership and Life Coaching? Visit Rob’s website: RobHarter.com
- Find us on YouTube: Nonprofit Leadership Podcast YouTube Channel
- Suggestions for the show? Email us at nonprofitleadershippodcast@gmail.com
- Request a sample coaching session: Email Rob at rob@robharter.com
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