Fundraising and Social Media: Whatever you think of social media, one thing we all know is that social media is ubiquitous in our culture. The question for today’s show is: How can you and I maximize social media for the benefit of our nonprofit organizations? Specifically online giving. Churches looking to gather funds to support their operations and building maintenance may want to consider giving their congregation access to an online giving platform like Tithe.ly. How can you utilize social media to increase your funding? The more exposure that your social media account has, the more likely that your fundraising campaign will gain any traction and so it is vital that your begin building an audience if you hope to be noticed at all or have any online engagement of note. Those looking to do this on the Instagram platform may well want to utilize a growth service. You can see one such example of this here – https://nitreo.com/jarvee. Instagram is one of the most popular social media sites in the world and so it only makes sense that you would want a piece of the action to further your own goals. With a growth service, you will be able to organically grow your following online so that you can increase your exposure and engagement as well as further your cause. Bolstering your influence on social media can be a daunting prospect but, with the right tools, it can be an easy beast to tame. My guest on the show today is Claire Kerr and she is here to help answer those questions and more. Claire is the Director of Digital Philanthropy for FrontStream. She has served in senior roles at nonprofit organizations in the economic development, education and health and research sectors. She is dedicated to the positive uses of technology in the non-profit environment.
Enjoy today’s show.